• HOME
  • CONTACT
  • WORK
  • FAQ
  • PICK MY BRAIN
  • More
    • HOME
    • CONTACT
    • WORK
    • FAQ
    • PICK MY BRAIN

  • HOME
  • CONTACT
  • WORK
  • FAQ
  • PICK MY BRAIN

9 +years of work


Experienced in various media and formats

#

WWF Adria SWiPE

Script for Raising Awareness of Wildlife Crimes

#

Lexus Croatia x Projektil

Digital strategy, Content Writing & Copywriting

#

Kraš Ki-Ki x Shift Agency

Communication Campaign - Slogan and TVC

Copywriter and Content Writer for ABK  x Ironing Club

Projects during agency time


2016 - 2022

Work (2020 - 2022)

Client: INA WRC Prize-winning game

Senior Copywriter (author of HL, body copy, TVC, RC)

agency: Imago Ogilvy 

Client: Hrvatske šume

Copywriter and author of the concept

agency: Imago Ogilvy

Client: Marodi

Copywriter and concept creator for the main message, concept and content creator for social media (IG post, story)

agency: Imago Ogilvy

GOOGLE CROATIA - BE INTERNET AWESOME TRANSLATION 2020

category: THE BIGGEST TRANSCREATION PROJECT


The time has come for Croatian children to become responsible digital citizens and to be safe while exploring the Internet. 


My responsibility was to translate both game Interland and Be Internet Awesome curriculum from English to the Croatian language. 


Imago Ogilvy for client Google Croatia

TELE2 X-MASS CAMPAIGN 2019

category:  THE ONE EVERYONE KNOWS!
Hush, hush... if you are Croatian, then no words are needed to explain this campaign. In case you're not I was the author of the campaign in which Tele2 was giving a gift with a purchased phone and in that way secured a bit of peace and quiet during crazy and loud X-mass time.  


Imago Ogilvy for client Tele2 Croatia

TELE2 CROATIA - ME, MYSELF & MOBITELKA 2018

category:  THE MOST IMPORTANT AWARD 


We were the first advertisers in Croatia who connected mobile phone and a TV set thanks to Shazam.

We made a commercial you had to Shazam with your phone to get a complete offer. I was a concept creator and later executor of all materials.


Award: MIXX Best Tech & Innovation (2019.): MobiTelka, Imago Ogilvy for Tele2

JOOMBOOS VIDEOSTAR, STYRIA MEDIA GROUP - S1/S2 2016/2017

category: THE BIGGEST CHALLENGE 


JoomBoos Videostar was the biggest regional online talent show. Our job was to promote it. So for two seasons, my responsibility was to write a total of 24 episodes and to create content for the show. 


Awards: 

- Effie Croatia Silver in category Best Use of Media JoomBoos Videostar, Projektil & Imago Ogilvy for 24sata, Styria Media Group

- Digiday Awards Europe in category Best User Generated Content 

Show More
FacebookInstagramLinkedIn
FacebookInstagramLinkedIn
FacebookInstagramLinkedIn
FacebookInstagramLinkedIn
FacebookInstagramLinkedIn
FacebookInstagramLinkedIn

Copyright © 2025 Ana Pogačić Poga - All Rights Reserved.

  • Privacy Policy
  • WORK
  • FAQ

Powered by

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

DeclineAccept